SPORTS | MEDIA | TECHNOLOGY

Our Company

We have a passion for creativity and execution. Ultimately it’s about accomplishing your goals to achieve success! Greylock Advisors offers functional expertise and hands-on industry knowledge across a broad range of services for sports leagues and teams, content media, and digital based companies. From creating a streaming channel for the digital ecosystem or developing a brand strategy plan to go to market. 

We have you covered. 

We value our client relationships and love collaboration with the ultimate goal of serving the end consumer.

Time is our most valuable commodity in life, so let’s dig in and accomplish our goals together! 

ROB FARIS

FOUNDER

As an accomplished leader with startup, midsize, and Fortune 500 business experience, I have extensive experience in digital content creation, market share growth, and executive management for companies such as ESPN, Madison Square Garden, NBC Olympics and AMC Networks. 

At Outside, I served as the creative architect -SVP Programming and Production- and GM of our OTT business. In my time there, we  launched of a national 24/7 cable network, DTC Subscription business and became a digital-first media company with the industry-leading portfolio of premium content and service offerings across platforms. Outside TV grew from a startup with no existing  audience to being available in over 60M homes and having 300M MAU. We were able to average 18% revenue growth YOY over 5 straight years (2014-2018) before ultimately selling Outside TV in 2021. We were able to launch one of the first SVOD channels on Amazon in 2016, and we had on of the first 10 FAST channels ever created. As of 2023, it was being distributed on 17 of 18 major platforms for FAST. 

Navigating through today’s ever evolving media landscape and rethinking what is possible was a daily occurrence for me at Outside. I will bring my clients fresh ideas, and a hint of boldness that will push the boundaries. Now at Greylock Advisors. I will apply my areas of expertise and use that knowledge to help transform my clients businesses with the goal of driving revenue and market share growth. by positioning them with the best chance of success. We will work together and position you with the best chance of success. We will also. have fun doing it.. It's the most important part of  the journey! 

SERVICES

Creative & Campaign Development

Concept Ideation 

Storytelling & Narrative Development

Branded Content Development

Digital Channel Development

Multimedia Content Production

Strategic Consulting

Partnership & Alliance Strategy

Revenue Growth & Margin Optimization

Project Management

Streaming Channel and DTC Subscription 

Go-To-Market Planning & Execution

Executive Leadership

Strategic Decision Making

Operational Effectiveness (P&L)

Mentorship & Team Development

Bridge Leadership (Fractional)

Change Management

New Business Development

Brand Marketing & Strategy

Company/Product Positioning

Brand Identity Development (Look & Tone)

Audience Analysis & Segmentation

Integrated Marketing Campaigns

Digital & Social Media Optimization

Clients

CLIPPERS
AMAGI
ALPEN RENTALS
ALPEN BIKE APP
GNARLY BAY
USOC
GET SENDY.
REHAB AI
BLEAV

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