SPORTS | MEDIA | TECHNOLOGY

Our Company

Greylock Advisors offers services to established and early-stage companies and startups that seek solutions to enhance their brand in a highly competitive environment. We have functional expertise and hands-on industry knowledge across a broad range of services for sports leagues and teams, media, and digital-based technology companies.

Our services include: executive leadership, strategic consulting, brand marketing & development, content development & creative services. We have you covered.

We value our client relationships and love collaboration with the ultimate goal of serving the end consumer.

Time is our most valuable commodity in life, so let’s dig in and accomplish our goals together!

ROB FARIS

FOUNDER

As a seasoned executive, I built Greylock Advisors to utilize my skills in leadership, strategy, and innovation with my clients. I’ve dedicated my career to transforming ideas into impactful realities. Leaning on strong analytical skills, excellent communication, problem-solving, strategic thinking, and the ability to listen actively, I have a deep understanding of the client's needs.
As an accomplished leader with startup, midsize, and Fortune 500 business experience, I have extensive experience in digital content creation, market share growth, and executive management for companies such as ESPN, Madison Square Garden, NBC Olympics and AMC Networks.

At Outside, I served as the creative architect -SVP Programming and Production- and GM of our OTT business. During my tenure (2010-2023), we launched of a national 24/7 cable network, DTC Subscription business and became a digital-first media company with the industry-leading portfolio of premium content and service offerings across platforms. Outside TV grew from a startup with no existing audience to being available in over 60M homes and having 300M MAU. We were able to average 18% revenue growth YOY over 5 straight years (2014-2018) before ultimately selling Outside TV in 2021. We were able to launch one of the first SVOD channels on Amazon in 2016, and we had on of the first 10 FAST channels ever created. As of 2023, it was being distributed on 17 of 18 major platforms for FAST.

Navigating through today’s ever evolving business landscape and rethinking what is possible was a daily occurrence for me at Outside. I will bring my clients fresh ideas, and a hint of boldness that will push the boundaries. Now at Greylock Advisors. I will apply my areas of expertise and use that knowledge to help transform my clients businesses with the goal of driving revenue and market share growth by positioning them with the best chance of success. We will work together and position you with the best chance of success. We will also. have fun doing it.. It's the most important part of the journey!